The fashion industry's shift toward circularity reached a milestone with H&M Group's expanded partnership with textile recycling innovator Circulose® – a deal accelerating demand for next-gen regenerated materials. As a leading T2T (textile-to-textile) materials supplier, Yooretex recognizes this collaboration as critical infrastructure evolution – transforming millions of garments into premium regenerated fibers through science-driven innovation.
The Circulose Innovation: Turning Rags into Resources
H&M's 2020-2024 collections containing regenerated fabrics demonstrate these technical milestones are achievable through skilled T2T recycling manufacturing.
Key breakthroughs:
1
Patented chemical recycling process removing dyes/polyester blends
2
100% textile-derived cellulose output (no wood pulp blending)
3
Licensing model enabling scaling (per Fashion for Good/Canopy frameworks)
Yooretex: Engineering Recycled Pulp into Premium Textiles-As Circulose's downstream manufacturing partner, Yooretex bridges the gap between fiber innovation and commercial textiles:
1️⃣ Input: Receiving Circulose's regenerated cellulose pulp
2️⃣ Transformation: Spinning pulp into viscose/lyocell fiber yarns
3️⃣ Output: Weaving/knitting yarns into high-quality regenerated materials (fabrics, synthetics)
4️⃣ Supply: Delivering circular textiles to brands like H&M Group
This technical symbiosis closes fashion's loop: Textile recycling collection → Circulose pulp → Yooretex's regenerated fibers → fashion brands = new textile recycling circular collections.
Why Textile Recycling Partnerships Matter
The H&M Group's landmark multi-year partnership with Circulose marks a pivotal leap in textile recycling scalability. Yooretex champions Circulose's partnership model as textile recycling's growth accelerator. As Janmark states: "We need more brands to join this movement."
